List Brokerage

Overview

MLA launched the first international lists brokerage service in Asia

Today the company brokers over 4,500 lists containing hundreds of millions of contact names in the Asia Pacific region and globally.

MLA owns no lists itself so its advice and recommendations are completely impartial.

List recommendations are based on the performance of lists in the market for similar or related offers and knowledge of which lists are generating fresh names and are most likely to produce positive responses. MLA staff are also very aware of response differences within individual markets.

MLA India today is the leading database and direct mail company in India offering Direct mail, telemarketing lists and email marketing lists in India.

These are the services you receive from MLA:

List usage history and performance
Variations in country performance and response
Access to major new markets such as India and China
List exchange arrangements and access to responsive lists not available in the market
Volume discounts negotiated
Independent evaluation of response rates by lists and by country within list
Advice on avoiding conflicting mail dates with major mailers in the market mailing the same or similar lists
Advice on responsive smaller markets around the world
Knowledge of large, responsive consumer lists in the USA which can be mailed at low cost from Asia

MLA brokers lists to most major International and Indian direct mailers. Our clients include:

Magazine Publishers

The Economist, Time, Fortune, National Geographic, Reader's Digest, Newsweek, MEED, Canon Communications, Edmund Optics, Forbes, Outlook Group, Vogue, The Week amongst others.

Newspaper / Special Reports / Books / Almanacs / Directory Publishers

Financial Times, Wall Street Journal Asia, International Herald Tribune, Economist Intelligence Unit, Business Monitor International, Harvard Business Review, Harvard Business School Publishing Newsletter, Bankers Almanac, Folio Society, Neotech, Readers Digest Books, South China, Morning Post, Penwell, Edmund Optics amongst others.

Conferences / Events

Economist Conferences, FT Conferences, Global Leaders, Urban Forum, CEI, Global Sources Exhibitions, IBC Asia, Marcus Evans amongst others.

Travel-Related / Hotel Mailers

IAPA, Northwest airlines, OAG, Marriot Hotel, American Airlines, Jet Airways amongst others.

Academic Institutions / Training Programs

Columbia University, University of Michigan, INSEAD, University of Chicago, National University of Singapore amongst others.

Financial sector (insurance, banks, other finance related offers)

American Express, Bharti AXA, HSBC, Citibank, Crisil Information Services, Diners, ABN Amro, ING, FIAS, Healthcare One, Sovereign Trust, ICICI Prudential Life Insurance, TATA AIG Insurance, Om Kotak Insurance, Max New York Life Insurance, ICICI Lombard, Reliance Money, Reliance General Insurance, Bajaj Finance, Taurus Mutual Fund amongst others.

Fundraisers

Unicef, Heifer, Child Fund, Hongkong Cancer Fund, Medicines Sans Frontiers, Greenpeace, Animal Asia Foundation, FEED The Children, Mouth & Foot Painting Artists, World Children's Fund, World Emergency Relief, World Vision, PETA (People for the Ethical Treatment of Animals), Helpage, Red Cross, Oxfem, Cry, Global Cancer amongst others.

Other

Bose Corporation, French Consulate, Reid & Taylor, CHANEL, Lenovo (IBM), Indian Terrain, Toyota, Wunderman, Ogilvy, International Masters Publishers, Wine Society of India, Hindustan Unilever – Ponds, Johnson & Johnson amongst others.