List Management Overview

SHOPPER'S STOP

Loyalty card members: First Citizen is a dynamic and exclusive rewards program designed exclusively for regular and loyal customers of Shoppers' Stop. Members are elite, well-educated and affluent consumers who can afford to buy Westside exclusive merchandise. This list is 100% sourced through retail. The list owner mails the list six (6) to eight (8) times a year hence data is regularly cleaned and updated. The file is 95% deliverable.

SWAGAT MAGAZINE

Is the market leader of in-flight reading in India. It is carried in seat pockets of both domestic and international Air India flights as well as in Air India offices and lounges. There are approximately 6,000 paid subscribers paying an annual subscription price of Rs750. These addresses are estimated to be mostly at home address.

TELEBRANDS INDIA

Consists of upscale consumers in India's leading residential districts and key cities who have purchased various slimming, fitness, household and other consumer products through direct response TV and print media. Each month, Telebrands India generates approximately 10,000 new customers that are added to its database. In addition, a number of its current clients are multiple buyers of different products, proving their spending capacity and responsiveness to direct marketing.

TOOLBOX.COM

Opt-in email ids allows mailers to target IT executives, managers, decision makers and professionals in India. Toolbox.com is an online community of professionals who share practical information on information technology topics. This community, experiences more than 3 million unique visitors each month. It reaches every type of professional involved with influencing and making purchasing decisions in the IT workplace. These are Opt-in email ids. Broadcast will be done from the list owner's service bureau.

VOICENDATA.COM

Is a complete on-line resource for Indian Telecom & Networking Industry. It is visited by Decision Makers from large and medium organizations spanning Telecom, Internet Service providers, Equipment manufacturers & more. Latest news, statistics, analyses, in-depth perspectives, interviews, features and more are provided in this portal.